Eva Chen Instagram Breakfast

Eva Chen, Instagram’s Director of fashion partnerships came to Melbourne in June 2018 to host a series of panels and workshops for members of the Australia’s fashion Industry.

Our Friends Electric were tasked with creating an immersive and transformative world that was a sensory delight for all attendees.

Taking inspiration from the Instagram sub-brand colours, a pastel palette made for a stunning cascading floral backdrop for the panel discussions over breakfast.

• Creative Direction
• Concept Development
• Event Branding
• Event Direction & Management
• Technical Direction
• Set & Environment Design. Build and Logistics
• Signage Design, Artwork & Print Management
• Venue Management & Logistics
• Event Collateral & Styling
• Food & Beverage Management