Eva Chen Instagram Breakfast

Eva Chen, Instagram’s Director of fashion partnerships came to Melbourne in June 2018 to host a series of panels and workshops for members of the Australia’s fashion Industry.

Our Friends Electric were tasked with creating an immersive and transformative world that was a sensory delight for all attendees.

Taking inspiration from the Instagram sub-brand colours, a pastel palette made for a stunning cascading floral backdrop for the panel discussions over breakfast.

  • Creative Direction
  • Concept Development
  • Event Branding
  • Event Direction & Management
  • Technical Direction
  • Set & Environment Design. Build and Logistics
  • Signage Design, Artwork & Print Management
  • Venue Management & Logistics
  • Event Collateral & Styling
  • Food & Beverage Management